Valletta has appeared in the media, including on FOX News, MSNBC and CNN. The company currently has offices in New York City, Dallas, Los Angeles, Miami, Denver, and Colombia. The firm is 100 percent minority owned and woman owned. The company is a cultural intelligence firm offering data-analytics, business strategy, and cross-cultural marketing primarily serving Fortune 500 Clients like Google, Johnson & Johnson, Prudential, Nestlé, Merck, UnitedHealth Group, among others. In 2010, with business partner Enrique Arbelaez, Valletta co-founded XL Alliance and rebranded to CIEN+ in 2016. Valletta spent most of her career at Johnson & Johnson where she held positions including the global marketing services director, co-founded the company's Hispanic employee business resource group The Hispanic Organization for Leadership and Achievement (HOLA), and launched “Proyecto MAS2”, a pioneering initiative to quantify the business case for doing multicultural marketing and bring increased visibility to the Hispanic segment of the company's customer base, particularly within the pharmaceutical sector. As a Young Global Leader selected by the World Economic Forum, she also completed the WEF exclusive Global Leadership and Public Policy Executive Program at The Harvard Kennedy School. She attended Southwestern Adventist University, earning a Bachelor’s in Business, as well as an MBA from the University of Colorado. Originally from Bogota, Colombia, Liliana Gil immigrated to the United States as a teenager. She is also a TED speaker, and a regular television business and politics commentator seen on Fox News Channel, Fox Business Network, NTN24, and CNN en Español among others. She is the co-founder and CEO of the cultural intelligence market research tech-firm CulturIntel and the global cultural marketing agency CIEN+, which have become a global conglomerate called Culture+ Group, a family of Cultural Intelligence companies. Liliana "Lili" Gil Valletta is a former corporate executive turned entrepreneur and independent board director. Hispanic Businessperson of the Year by the U.S.Top 100 Most Influential Latinas 2021.Going well beyond social media, this analysis looked at discussions pre and post the sexual harassment allegations resulting in over 738K data points three days prior the news hit on September 13 and three days after, with 1.1 million data points for analysis. ![]() The collection of all these comments representing the "voice of the people" were then analyzed to identify patterns in opinion with natural language processing and other big data tools that are able to read and report the unsolicited opinion and sentiment of people. Using the CulturIntel algorithm, which has gained great global recognition after predicting three elections and presenting global health data in Davos and the United Nations, relevant discussions about Kavanaugh were scrapped and analyzed from all available open-sourced digital destinations, like blogs, news sites, topical sites and social media. While his overall sentiment did go down post allegations, the impact was not as pronounced as one would have assumed, particularly among women. ![]() Democratic women report a 92% favorability for Kavanaugh while Republican women report 72% being positive and neutral, with negative being only 28%. However when discussions are analyzed by political affiliation, this based on self-reported political views expressed by the comments, women report completely opposing views.
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